This weekend I will be participating in my first book fair, the Hockessin Art and Book Fair. I’ve been collecting tips from friends, blogs, and YouTube, and here are my favorites:
- Do a practice run. Set up your table at home and take a picture of the finished product. You do your fiddling, forgetting, and fretting at home at your leisure, and on the day of the fair, you simply look at your photo and recreate it. Saves time on the day of and helps ensure a nice looking table.
- Use props and vary their elevation. Flat paper and flat books do not a thrilling visual make. Props related to your book help draw attention to your table and stacking or propping items and books at different levels helps keep your table looking interesting.
- Come prepared to be paid. Test your credit card app to make sure it works, bring small bills to make change, and make yourself a small sign saying what forms of payment you accept. Have prices listed clearly and consider offering a deal or two.
- Take pictures of your table and yourself at the fair to use later in blog posts, newsletters, or book promotions.
- Have something people can take with them to remind them of you such as a business card, bookmark, etc. They might not buy your book today, but if they have something to remember you by, they just might purchase later.
If you have any tips to add, please do so in the comments!
Thank you for some great tips:
Carli Milacci http://www.lensoflight.com/ Lens of Light Photography
Stefanie Newell https://www.youtube.com/user/thelifeofawriter Author and Consultant